Privacy Policy
Last updated: 2026
This Privacy Policy explains how be-at.co.uk ("we," "us," or "our") collects, uses, and protects your personal information. We are committed to ensuring your privacy is respected in accordance with UK data protection law, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
Information We Collect
We collect the following types of information:
- Personal Information: Name, email address, and other details you voluntarily provide when registering or contacting us
- Technical Data: IP address, browser type, operating system, and device identifiers
- Cookie Data: Information stored through cookies and similar tracking technologies
- Usage Data: Pages visited, time spent on site, click patterns, and referral sources
- Affiliate Data: Tracking information related to affiliate links and partner interactions
How We Use Information
We use the information collected for the following purposes:
- Analysing website performance and user behaviour through analytics tools
- Tracking affiliate commissions and partner performance
- Improving website functionality, content, and user experience
- Communicating with you regarding enquiries or updates
- Complying with legal and regulatory obligations
Cookie Policy
Our website uses the following types of cookies:
- Essential Cookies: Required for basic site functionality
- Analytics Cookies: Track user behaviour to improve our service
- Affiliate Cookies: Monitor referrals and partnership activity
- Third-Party Cookies: Used by external partners for tracking and advertising
You can control cookies through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. Please note that disabling cookies may affect site functionality.
Third-Party Links
be-at.co.uk contains links to casino operators, betting platforms, and affiliate partners. We are not responsible for the privacy practices of these external websites. Each linked operator maintains its own privacy policy, and we recommend reading their terms before providing personal information. Your use of third-party sites is subject to their respective policies.
Your Rights
Under UK GDPR, you have the following rights:
- Right of Access: Request a copy of the personal data we hold about you
- Right to Rectification: Request correction of inaccurate information
- Right to Erasure: Request deletion of your personal data, subject to legal exceptions
- Right to Restrict Processing: Limit how we use your information
- Right to Data Portability: Receive your data in a portable format
- Right to Object: Object to processing for direct marketing or other purposes
To exercise any of these rights, please contact us at [email protected] with your request.
Data Retention
We retain personal information only as long as necessary to fulfil the purposes outlined in this policy. Affiliate tracking data is typically retained for accounting and tax purposes (7 years). You may request deletion of your data at any time, subject to legal retention obligations. Cookies are typically retained for up to 13 months unless cleared earlier through browser settings.
Contact Us
If you have questions about this Privacy Policy or wish to exercise your rights, please contact us at:
Email: [email protected]
We will respond to all requests within 30 days as required by UK data protection law.